Bollywood actress Bipasha Basu was appointed as the new brand ambassador of leading jewelery brand Gili.
The brand Gili had earlier been acquired by Gitanjali Group, one of India’s largest integrated diamond and jewelery manufacturer and retailer. Gili is one of the country’s first branded and popular jewelery brands.
Gili has more than 500 outlets in over 30 cities including various retail formats, stand-alone stores, shop-in-shops and outlets at airports besides exclusive showrooms called ‘Gili World‘, according to business standard.